Own magazine for Greenhouse Sustainability

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Henri Potze, director of Greenhouse Sustainability, this week presented the first edition of KAS /Verduurzamen was handed over. The special magazine about sustainability in greenhouse horticulture is in collaboration with KAS Media and a large number of companies in the industry created and appears in two variants: a regular issue as well as a special anniversary edition.

Greenhouse Sustainability is celebrating its tenth anniversary. It was already celebrated in the spring with its own sustainability event, and now its own magazine will follow. In cooperation with KAS Media, a themed publication was made about sustainability. In this magazine, various companies and organizations from the greenhouse horticulture sector talk about their sustainability challenges and the journey they have made so far. The focus is on both ecological sustainability (environment), social sustainability (people) and economic sustainability (profit).

‘Special edition’
The magazine is a publication of KAS Media, but was produced in close collaboration with Greenhouse Sustainability. Both directors further explain the collaboration at the front of the issue. KAS /Verduurzamen is dropping by the mail this week at some 4,000 addresses in greenhouse horticulture. Also, all articles are already online at www.kasmagazine.nl. But an anniversary version of the magazine has also been produced. This ‘special edition’ has been released in a small print run. The content is the same, but the anniversary edition has a different cover to celebrate 10 years of Greenhouse Sustainability and a special foreword by Henri Potze. This special edition will be distributed by Greenhouse Sustainability itself to clients and associates.

With the whole team
At the presentation of the first magazine, Henri Potze also received an enlargement of the cover on which he himself can be seen. It is the front cover of the anniversary edition. “I am very proud of the final result. With our entire team and in good cooperation with KAS Media, we have worked hard over the past period to create a beautiful and substantive magazine about sustainability in horticulture. From greening and footprint calculation, to social projects and attention for employees. Everything is covered. In addition, we highlight our own calculation tools. I'm very curious to see what readers think of it and hope it inspires companies to get started with sustainability as well.”

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